Head of Marketing

Our client is a rapidly expanding tech firm looking for an innovative and driven Head of Marketing to lead our marketing efforts. This is an exceptional opportunity for a strategic thinker with a creative edge to take the reins of our marketing department. The ideal candidate will have a proven track record of driving growth, a keen understanding of digital marketing trends, and the ability to lead a dynamic team.

Responsibilities

• Develop and implement comprehensive marketing strategies to create awareness of the company’s business activities.
• Oversee all marketing operations and the marketing team to achieve performance goals.
• Drive the digital marketing strategy, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Analyze consumer behavior and adjust marketing campaigns accordingly.
• Manage the marketing budget and ensure a high return on investment for marketing activities.
• Collaborate with internal teams to create cohesive branding and promotional strategies.
• Conduct market research to identify opportunities for expansion and growth.
• Lead and mentor the marketing team, fostering a culture of continuous improvement and innovation.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field. Master’s degree or MBA preferred.
• Proven experience in a senior marketing role, with a comprehensive understanding of web analytics, content management systems, and market research.
• Exceptional leadership and communication skills, with a flair for strategic planning and team management.
• Creative and entrepreneurial mindset, with a track record of initiating and leading projects to successful completion.
• Deep understanding of modern marketing techniques, including digital and content marketing.
• Experience with marketing automation and CRM tools.

What You’ll Get

• The chance to join a growing tech firm at a pivotal stage in its development.
• A leadership role with significant impact on the company’s direction and success.
• A competitive salary and benefits package, including performance bonuses.
• Opportunities for personal and professional growth in a supportive, innovative environment.

Interested candidates, please send your CV through Apply Now or to the email address shown in the company overview. For more suitable opportunities in your specialized industry, please visit our website at www.lauriswalton.com.